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Hi,

Welcome to all in sales to marketing Blog.

I am very happy to get started with this. I can share more my views on different aspect of sales &  marketing.

I welcome you all in this new venture of mine. Your suggestion, comments are welcome.

With best wishes.

Sales to Marketing Team.

Cold calling........unavoidable task in sales?

A famous Professor at Harvard Business School Once asked his students to name the number one reason that business do not succeed. He got all kinds of answers, ranging from bad management and bad programs to bad products, poor concepts, and lack of capital. After reading all their answers he stood before his class and told them that the number one reason businesses fail is ...."Lack of sales"

That's it. Its lack of real sales-the work you and I do on front lines. And if I can't get in the door to see people, I'm not going to sell. In most selling environments, nothing can happen unless you're able to get that first appointment. No matter how well you sell, if you can't get in door, if you cannot get an appointment to see somebody, you're nor going to sell.

To become a successful salesperson, you have to develop a solid base of prospects. This base will only remain solid if you continue to prsopect successfully prospecting. Cold calling is the best and most economical way for you to develop prospects on an ongoing basis.

So are you want to know more about cold calling techniques.........

So what is cold calling? Cold calling is the process of approaching prospective customers or clients, typically via telephone, who were not expecting such an interaction. The word "cold" is used because the person receiving the call is not expecting a call or has not specifically asked to be contacted by a sales person (Source: Wikipedia).

So keep reading this blog to know more about cold calling...........!!!!.

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